Mastercard’s logo has changed little since 1968. The brand’s name was changed from Master Charge to MasterCard in 1979, and its upright font was replaced with italics in 1990, but the core elements – ...

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We've become used to seeing simple, elegant logos for many companies in recent years (think Mastercard, Dunkin', or Slack). But as new research suggests, many minimalist logos aren't effective ...