Definition: Customer Lifetime Value or CLTV is the present value of the future cash flows or the value of business attributed to the customer during his or her entire relationship with the company.

AT&T is using a variety of measures, including an industry-first service-level guarantee for consumers, in an effort to ...

In today’s digital age, IPTV (Internet Protocol Television) is quickly replacing traditional cable services. The appeal is clear: affordable pricing, high-quality content, and the convenience of ...

Chatbot is a computer program that’s designed to emulate human conversation and converse with human users. Learn more here.

Think about the aim of any business for just a moment. You aren’t serving your employees, are you? Accordingly, you’re tailoring your product or services to the needs of customers. Implementing ...

Michelli emphasizes the rapid adoption of AI in customer service, noting that in 2020, only about one-third of businesses used AI, primarily through basic chatbots. By 2024, this figure surged to 60%, ...

Automation is changing work, but human skills remain essential. New, automated organizational structures reveal why ...

How technology can hinder instead of help an aligned CX and EX strategy and recommendations on how to manage it.

ServiceNow has declared full-year revenue close to $11bn, representing 22% year-on-year growth, as it announces a battery of ...