Ad slogans help us determine the best products for our lives, and the best ones hit us in the feels. While the advertising ...

Back when there were only three TV channels and no way to fast-forward through the commercials, advertising slogans stuck with us. Some ad slogans became so famous that people used them in daily ...

A YouGov poll has revealed the most memorable advertising slogans - and Tesco has topped the list. Also in the Money blog: ...

Since 1997, this slogan has been used to refer to the stimulating properties of the energy drink and is linked to its development.

Communicating the new slogans can be expensive too; Ford has budgeted $40 million for the corporate advertising campaign that will roll out its new slogan, "Better ideas. Driven by you." ...

There are slogans, and then there are taglines. According to brand consultant Laura Ries at Advertising Age, "Taglines are like the road sweepers at the end of a parade ... they seldom position ...

Timed with the launch of the 2016 MX-5 Miata, Mazda is now changing gears with its advertising strategy in the US by launching a whole new slogan. The Japanese brand's latest marketing motto takes ...

A YouGov poll has revealed the most memorable advertising slogans - and Tesco has topped the list. Also in the Money blog: economists are warning the UK could face more frequent recessions.