Melissa Houston covers financial issues that affect women in business. Creating a business plan is a critical first step for any entrepreneur. Knowing how to start a business plan will help you ...

Here's how to create an effective marketing plan for your business. A focused marketing plan sets two goals. The first is to ...

You want to create goals that are realistic and attainable that also make a meaningful impact on your business’s growth. Consider myriad factors, including your target and expected number of sold ...

Take the time to do the necessary research and create a comprehensive plan that highlights your business's strengths and potential. Investing the effort upfront will undoubtedly pay off in the ...

Here are three ways these small-business owners have experimented ... and the tool outlined a launch plan she could follow, including creating a prelaunch landing page and developing a drip ...