In a society in which everyday decisions are driven, informed and executed using the Internet, creating an online presence for your business is no longer an option—it’s an expectation ...

In today’s digital-first world, a strong online presence is no longer a luxury but a necessity for businesses of all sizes.

Cross-Channel Integration: Leverage the strengths of different online channels by integrating them strategically. For example, use social media platforms to promote blog content, and include links to ...

After two decades of mostly unfettered expansion, the internet's biggest businesses are entering a ... cuts of the market point to a 70%+ online penetration rate," Shmulik and Devnani said.

Applegate, L. M., ed., "E-Business Models: Making Sense of the Internet Business Landscape." In Information Technology and the New Enterprise: Future Models for ...